Adcom Transforms Communication Training with its AI-Enabled Communication Labs

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Adcom Transforms Communication Training with its AI-Enabled Communication Labs

PR Newswire

SAN FRANCISCO, Jan. 28, 2026

CA Based Learning and Development Firm Goes All-In on Practice-Based Learning That Delivers Results

SAN FRANCISCO, Jan. 28, 2026 /PRNewswire-PRWeb/ -- Adcom Designs, a Bay Area communications specialist with 45 years of experience, today announced its AI-Enabled Communication Labs. The offering marks a significant shift from lecture-based training to hands-on, practice-centered learning that integrates AI throughout.

"We've seen AI shift from nice-to-have to essential in professional communication," said Adcom CEO Natasha Terk. "Our Labs embed AI from day one—as a practical tool for presentations, better meetings, and clearer emails."

Research shows adults retain 75% of what they learn through practice, but only 5-10% through passive learning. Adults are also less likely to apply new skills when instruction isn't relevant or problem-centered.

"We've seen AI shift from nice-to-have to essential in professional communication," said Adcom CEO Natasha Terk. "Our Labs embed AI from day one—as a practical tool for presentations, better meetings, and clearer emails."

The Labs range from two hours to two full days for groups of 10-20 participants. Each program is customized based on stakeholder and participant assessments, with Lab Facilitators serving as guides who create safe environments to test new behaviors.

Adcom Lab participants from companies including a Fortune 10 software firm praised the immersive approach: "I used what I learned in my presentation later that week—the feedback was incredible. The practice-based approach made all the difference."

Learning and development leaders can learn more about Adcom's Communication Labs and how the learn-by-doing, job-relevant, AI-enhanced experience delivers both immediate and long-term results.

About Adcom

For 45 years, Adcom has partnered with organizations to strengthen team communication through hands-on Labs and expert facilitation. The company's LinkedIn Learning modules, Tips for Better Business Writing and Amplify Your Writing with AI, have helped professionals improve their communication skills.

Media Contact

Natasha Terk, Adcom Designs, 1 5103263111, Natasha@adcomdesigns.com, www.adcomdesigns.com

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SOURCE Adcom Designs